When will HP, et al, cry "Unfair competition!"
Dell launches sub-$100 laser printerNot to put words into their mouth, but I'm waiting for Dell's competitors to realize they can't compete, then accuse Dell of "anti-competitive tactics" just because it offers more for less.
Dell has unveiled a black-and-white laser printer priced at $99--low enough, possibly, to kick off a price war in the home and small-office printer market.
The computing giant introduced its Dell Laser Printer 1100 on Tuesday. The device handles up to 15 pages a minute with a resolution of 600 dpi. Analysts predict competitors ranging from Hewlett-Packard to Lexmark will feel the pressure to offer something comparable, given that their low-end monochrome lasers start at roughly twice that price.
"Dell's laser is a disruptive price," said Charles Wolf, an analyst with Needham & Co., adding, "This could cause more consumers to shift over to laser."
Isn't that the New American Way Of Doing Business? If you can't compete, sue; or go the FTC. If Dell gains too much market share (often confused with "market power"), perhaps Compaq-HP and IBM could have the federal government investigate breaking Dell up into smaller, completely separate companies. One would involve Dell's base of desktops and servers, a second would be about monitors and home consumer electronics, and a third would produce printers.
Why is this such a stretch? After all, it's what Microsoft's competitors and the feds tried to do. Basically what they argued is that it's "anti-competitive" to compete.